Business consultant by nature of neglect always boast can do everything for client which results in over promising and under deliver and frustrated all involved consulting project.
At beginning of businesses consulting, in order to get contract, consulting firm always promise they can solve client problem and improve client condition for commercial reason but never carefully think about the problem itself.
During the consulting process, when business consultant finds the problem is beyond capability to figure out and solve, in other word, the objectivity of project is just an illusion, they can redefine the objectivity of project for sake of they own interesting. Such subtle revision sometimes can never draw client attention, but sometimes the results are catastrophe: client feels they are cheated and played a trick on, and terminated businesses consulting project. This kind of tragedy happens not only in independent consultant but for big consulting firm as well. So it is very important for both independent consultant and consulting firm to decide whether or not to involve a bidding process.
What business consultant can do in a consulting project is strictly limited by contract of business consulting project and the mission is to reach the object of project. So consultant should remember that client problem is no problem, but if the problem is within scope of contract it is really a problem to be solved and greatest attention should be paid. Consulting firm, especial the emerging one, should carefully define what can do and what can not do, without logic design and internal racecourse supporting, consultant will be put in into awkward condition and damage reputation of consulting firm.